News Releases & Background
Incubator Training for web Businesses at Azaleas Virtual Assistants
Back when I was enjoying fantasies of a perfect husband, I also dreamed that we would start a bunch
of wonderful business ventures, mostly to provide employment for my friends, because of course,
this husband was going to be wealthy enough not to need to work. He would however agree that work
was an honourable and gracious way to help others. Since these were my fantasies I took the
romantic notion to name each small company after a flower, and altogether they would be under an
umbrella company called Bouquet Enterprizes. (British/Canadian spelling back then).
When I realized that my fantasy was not a prophesy that God was obligated to produce for me on a
platter, I finally recognized that I should go home to care for my aging parents. I found I could
not get unemployement insurance because I had voluntarily left my job in London, Ontario, because of
pride I would not go on Social Assistance, and so, because I intended to make some money as a freelance
writer, and to take other odd jobs as I was able to creatively find and do them with flare, - I
formed in my own paperwork, a little company I called, Bouquet Enterprises. When I filled out my
income tax forms (just for the record, as I wasn't making near enough money to owe any taxes), I
always did up my stationery and files as a self-employed person with the business name of Bouquet
When I went online in 1999, to find ways to self-publish my novel, following the advice in a book
by Dan Poynter, that I borrowed out of the library a number of times, I researched my company name
and discovered there was a toy manufacturer by that name in the States. I was really loath to give
up my business ideas by now, so I registered my business with the Saskatchewan government as
Bouquet of Enterprises. Then I dug in with both heels. I was determined to spend full
business hours learning how to publish and market my books on the Internet. On the way I learned a
number of other things, and picked up some side-ventures.
I discovered affiliate marketing from links on my web sites. I taught myself web-design, ezine
publishing, and how to use all the legitimate, ethical, but FREE advertising methods I could
discover and manage.
On April 27, 2001 I registered my sub-siduary company, The Lord's Morning Glory Publishing
House This is not meant to take on other's books, but just to publish my own, and to use this
as a foundation to distribute the wealth that is to come from it eventually. I do have a publishing
contract with Booklocker.com so that my novel, Ruthe's Secret Roses is available as a
Print-on-Demand (POD) book, in both print and as an e-book.
At this point I am still working on a very tight shoestring budget, and overcoming obstacles, but
my Big Picture history shows that I keep creeping up towards my goals - so if I live long
enough, I shall get there!
Realizing that I needed to be accountable to someone, I formed an Accountability Circle with seven
people whose godly example and counsel I respect and admire. This took effect in September of 2001.
I report to them quarterly with frank written reports and financial sheets, and when in a crisis I
call upon them to pray for me.
There have been a few ventures I have retracted from, sometimes because I became concerned about
the business ethics of the other parties, and sometimes because I saw that I simply did not have
the time to commit to those efforts, remembering my first priorities.
Although I have published some press releases in the past, I hope to mark milestones in my business
a little more conscientiously from now on in this section of my business site.
March 2008 - Well, now I'm ready to announce another small business I've started.
Azaleas Virtual Assistants is meant to provide training to others who would like to learn to run their own web business from their computer. Wherever that is. To learn more about the courses go to the Azaleas Home
Ruth Marlene Friesen