You want to know how to set up a WordPress Site? Just because you’ve heard that is all the rage right now?
You see, I’m not against doing that. I’ve set up a number for myself, and even a few clients, but there are other options and you really ought to make sure that your site concept calls for a WordPress Content Management System (CMS). You can contact me if you need help in deciding what type of site is best, but since we are here, why don’t I go on to tell you how to set up a WordPress site.
If you are a natural do-it-yourself-er, or if you can’t afford to hire others to set up a site for you, setting up a WordPress site or blog is possible – even if you have never done this before. Just concentrate on the instructions and follow them step by step.
There are several ways to set up a WordPress site;
1. If you already have a domain name and a hosting account set up, login to the cPanel, and go down to the software area, and look for icons for things like – Fantastico, Softaculous, and QuickInstall, or maybe Simple Scripts. Open whatever you have, and look for the free installation of Word Press. One click to accept the terms of service, and you will most likely be asked what you want to call your blog. It installs WP, then you can login and start fine-tuning it.
The one BIG draw-back I know of about that simple process – is that hackers also can get access to these basic installation instructions and so they can guess what yours looks like and find ways to hack into it. You can of course, create a very strong password, and a very original username for logging in. (Not Admin, or your real name as those would be their first guesses).
Anyway, since I’ve learned to install WP the native coder’s way, I use that method. This involves, setting up the WP database inside my cPanel, downloading the latest package of the software, then following the instructions on the wordpress.org site, I upload the files to the website via ftp.
Here’s a simple tip. Keep the wordpress.org page with installation instructions open in one tab of your browser, and follow them in another. This way you can keep switching back and forth to make sure you haven’t missed a beat. I also set up the MySql database from the cPanel, exactly as instructed on the WP site. However, I recommend being more original in the naming of the related database for the site, your username and your password.
After that I just go to the new wp-admin URL that is created, and with a few clicks complete the installation.
You can sometimes encounter an error message and have to go back a few steps to do them over right, but most times this is all the easy part.
Once you can login you can explore the WordPress software, which is by the way, the most popular, most used blogging software out of dozens. It allows you to quickly, easily put up blog posts, but also pages – which have more permanence. (blog posts tend to age like old dated newspapers).
Now you will want to go to Appearance, and look for a theme to install. This will create the look n’ feel of your site. At the beginning I often download several themes, and click “Activate” on them one after another, and go to another tab to see how it looks to the public. If I can’t picture my content in that ‘look n’ feel’ I go try another. It’s sort of like getting a wardrobe for your blog site, and you can change the outfit with just a click.
Usually though, I end up picking a very plain theme. I fine-tune it with my own graphic header, and colour choices, and layout arrangement. This can take several days.
There are also a vast number of plugins you can download and activate which do things for you without you having to do any coding at all. They do things like install contact forms, allow you to place Google ads on all the pages, submit each post or page to the search engines automatically, and many other things. Don’t go berserk and install too many at once. Some of them may clash and cancel one or the other. Just try one or two at a time when you first set up your WordPress site.
Here’s a list of the free ones I use and like best right now; (I change my mind sometimes):
Akismet – which filters out comment spammers and gives you peace from that frustration.
Yoast SEO – this helps you to choose better keywords, title, get enough words into your post, and generally make sure the Search Engines will be aware of you and bring you visitors when people search for your keywords.
Print Friendly and PDF – provides an icon at the end of each post or page that allows the reader to print or save your post.
Meta SEO Pack – this allows me to fill in meta tag information, like I would for a traditional web page, but this helps the search Engines to find my article and bring in visitors. Which is something I always do with a regular webpage to optimize it for search engines to bring in the visitors.
Easy Facebook Likebox – by entering your Facebook ID code into a shortcode widget, that shows up on a side bar of your WP pages. It can fetch brief quote from your latest entries on FB, and it gives people a chance to LIKE your blog, so it shows up on their timeline, alerting their friends to your blog.
There are many, MANY more, but it is not a good idea to try them all at once. Begin with just a few. The ones above, and perhaps one more which provides a contact form that is very accessible to anyone who wants to contact you.
Whether you use a plugin or manually get into the habit of using Google’s Webmaster tools, your blog/site will do you no good if you don’t help the search engines to know about you and to index each post as soon as you get it published.
That is the secret to having many strangers coming to your site and discovering YOU! Otherwise you’ll have to start placing paid ads. That is something you may do sooner or later anyway, but don’t ignore the free traffic that the search engines will bring you after you’ve set up your WordPress site, and are posting good content there.
Set a regular time in your daily or weekly schedule when you will write good content articles and posts. It is a good idea to have a strong brainstorming session for topics and what exactly your slant and style will be as well. If you have a good list of topics to write on, and you know the voice or slant you will take, then your writing will simply be like doing regular assignments on subjects that you know very well!
I’ve just described my do-it-myself method for how to set up a WordPress site. I do know of two other ways that would be better, but it will cost more. Just in case you can afford it, I should tell you about it as well.
You can get WordPress with Solo Business Builder as a wrap-around. I have not tried that [yet], but I understand it is WordPress coupled with Solo Business, (SBI) You get the many deluxe built-in features that make it a true Solo Business Builder!
Or – if you’ve read the earlier articles in this series you know I have already mentioned MyLeadSystemPro
(MLSP). They have a lot of training videos and webinars to teach you all about the concept of Attraction Marketing, and some very practical steps for using a variety of methods, such working from social media sites like Facebook, Instagram, Twitter, and so on. Another big one is writing good content on your blog. There are many more, copy-writing, cold-calling, and creating videos, etc.
However, beyond all this training, MLSP offers some unique services. Three big ones jump to mind immediately; creating funnel and thank you pages to attract leads, a Customer Relations Manager (CRM) to keep track of all your leads and customers, and a very unique offer to get a WordPress blog site set up, loaded with all the best plugins that they recommend so that you can run a powerful blog site right on their server, and take advantage of all the interconnections with the funnel pages you create there, the CRM, and links to the products you can advertize on your site, and earn commissions on.
When I first joined MLSP I thought, “Ah, I’ve already got several WordPress sites and I haven’t got enough time to write for all of them as it is.” However, I was curious to see what they might have in their system that I had not discovered yet. So I signed up for one. (At that time it was still available to the basic ‘university’ membership; now they have decided that any new members have to sign up for the Mastery level to qualify. That is why i said it would cost you, because a Mastery
membership is $149/month right now).
It took me a number of days to get a site set up there, and I realize right now that I want to revise it and design it differently because of the things I’ve learned since then, but they do have some fantastic plugins. Some I can find for free online, but some are costly! However, the owners have paid for those plugins so that they are available to all the qualifying members who wish to use them. To pay for the software, or an account at a good site that offers CRM services would nearly cost an arm or a leg as well. That is all integrated there at MLSP.
At the moment I dare no let my MLSP blogsite go, because I’m still at the basic ‘university’ level, and would lose access to it if I did; until I sign up for the mastery level of membership. As soon as I have some other projects in-the-works cleared off my to-do list, I want to go revise and set up my WordPress site there a little differently and then use it specifically to draw in visitors who need those kind of tools and training, and to market their products.
My RoseBouquet blog will still be focused on connecting with personal friends and fans of my books. My eAction blog and email list will still focus on mentoring those who want to learn to run a business online, and so on. But I have to be careful about how I divide my time.
(Sigh) It is sort of a nice problem to have, but sometimes I’m overwhelmed; I have more ideas than I can shake a promising finger at and say, “Just wait! I’ll get to you yet too!”
Confidentially, I think I’m going to have to hire and train employees to do some of my work for me.
Next time we’ll talk about the various ways you can bring traffic to your blog site.
Just in case! If you are not on my eAction LIST, please take care of this right away! Each email has free coaching advice and encouragement as you learn to make money online. Just fill in this little form and hit the confirmation link in the first email that comes to ask for that. Then, Presto! You will be on the LIST!