Study Your Competition
As I’ve said, I’m dabbling in eBay selling, but yesterday I stopped to do
something important. I went to Google online to see if anyone else was selling
these Disciples Cross necklaces that Dad has made. Turns out a great number
are. They are not selling them from eBay, but from a web page. The ones with
the good sales copy describing the crosses, and providing nice photos are
probably doing the best.
I can do that. Why didn’t I study our competition earlier?
If you’re trying to promote something online - check to see how others are
doing it. You might learn a trick or two from them. Never decide that your
first idea is the ONLY way. There might be others.
