eAction

Sometimes we don’t know that we already know enough to produce a money-maker. Sometimes we discover that by watching how others do it. But it is also possible to produce a money-maker and to be stalled with it. All because we don’t know the tricks to advertising and promoting it. Where can you learn all this stuff? Especially if you’re trying to make money online on a very short shoestring budget?

(I’ve often said my shoe string is so short I can’t even tie it around my finger!)

Well, there ARE people out there who are doing it, and on a practically zero budget. You’d think that they would keep their secrets all to themselves, and keep raking in the money with bigger and bigger rakes. But no, they KNOW there are plenty of people out there dying to know those secrets, so they write books - e-Books more specifically, which have absolutely no publishing costs to them, if they know how to create them.

Remember, all an e-book is, is a file containing the web pages or the PDF pages of their book. A file can be copied innumberable times, and downloaded from a site to just about any computer in the world. No printer, or paper is involved, unless the customer who buys a copy decides to print it off on her printer at home. All the owner has to do is write the book, or hire a ghost writer to write it. That’s all the easy part.

Then they build a web site, usually only a long page with sales copy that chats up the visitor and persuade them that it would be a smart move to click on the purchase link at the bottom. Writing that sales copy, if they don’t know how to do it themselves, will costs them a “pretty penny.” Meaning lots of money!

Now these smart netpreneurs always have a large mailing list, or two or three. They send out an email to their lists raving about their new “product” and what it will do for the readers. Presto! Hundreds of people click on the link, read that sales copy and buy. So within 24 hours they’ve made a huge number of sales.

Then they start advertising that link in other’s ezines, or else, if they have an affiliate program lined up, they notify their affiliates that there is this fantastic new “product” out that they can earn a bit of commission on. Now all those people get into gear and start advertising their coded link. The author or owner of the e-book keeps raking in his share of the sales.

They have a few more tricks like that, but you get the idea. Most of them, just start over with a new e-book product.

So how do you learn from them if you can’t afford to buy all those e-books where they spill their secrets?

Well, I’ve stumbled on one myself. If you sign up as an affiliate, you will get on their mailing list and sometimes they do slip in advice that is helpful to figure out their methods. Can you read between the lines? Then you’ll spot some more.

You pay attention and you try out the things you can figure out to do. That helps to solidify in your mind the basics, and you keep paying attention when these successful netpreneurs rave about their ventures. Toughen up your emotions against the benefits they talk about, and pick up on the underlying features that provide those benefits If you’ve got your wits about you, you can figure these things out.

Now, comes the hardest part of all - applying your fingers to the keyboard of your computer, and doing all these steps. The first time may not be perfect, but try it again. Keep learning, and try again!

One day you’ll be coy and clever about sharing your secrets with the world.